The judging panel for NZME’s 2025 Imprint competition has been revealed, bringing together a mix of creative, marketing and media figures to assess the best in print advertising.
Now in its third year, the competition invites agencies and direct clients to show how they’re using print in smart and creative ways – from strategic placement to bold design – to build awareness and connect with audiences.
The initiative has already earned international recognition, picking up third place at the International News Media Association (INMA) Awards earlier this year in the “Best idea to grow advertising sales” category.
The 2025 panel will include:
- Amanda Palenski – Managing Director, PHD (Executive Judge)
- Matthew Pickering – GM Marketing, ANZ New Zealand
- Ange Dunn – Group Business Director, Perceptive
- Peter Vegas – Freelance Creative
- Katie Mills – Chief Marketing Officer, NZME
Palenski says she’s excited to see campaigns that push the boundaries of what print can do.
“Print has a unique ability to connect with audiences in a tangible, trusted way – stopping people in their tracks. I’m looking forward to seeing work that demonstrates both smart strategy and brave, unique creativity.”
Mills added: “Print remains one of the most effective, least distracted media channels. NZME’s recent ‘Affecting Effectiveness’ study shows how powerful it can be for cut-through and long-term brand impact, and I can’t wait to see the innovative ways advertisers are bringing it to life this year.”
Entries are open now for campaigns booked and run between 1 July 2024 and 31 December 2025. The deadline is 20 February 2026, with judging to take place in early March. The winning entry will receive industry recognition and a New York experience for two. Submissions can be made at imprint.nz.
